This course gives an overview of the importance of corporate reputation in business continuity and success. Participants will be able to play a more strategic role in managing the appropriate inclusion of reputation in the board conversation, enabling company secretaries and directors to fulfil this vital aspect of their responsibility.
The following will be covered during the workshop:
The vital role of reputation for business continuity and success
Taking a strategic perspective on reputation
Building the right reputation for your organisation
How should reputation feature on the board agenda?
The idiosyncrasies of reputation risk
Identification and assessment of reputation risks
Being adequately prepared for a reputation crisis
Discussion of practical examples