Part 2: Does your business have the right foundation?
In the Webinar on 21 July 2021, we will discuss the process of building a strong business foundation in detail, as the most important focus of a Business Owner should be on their Business Foundation. The right foundation will create a climate within your business for organic growth.
A strong foundation consists of five key building blocks:
- Block #1: Viable business strategy.
- Block #2: Branding.
- Block #3: Marketing.
- Block #4: Sales.
- Block #5: Operations.
Part 3: Are you running your Business, or is your Business running you?
Most small businesses in South Africa exist for one of two reasons:
- A technician starting his own business to get rid of the boss.
- Survival entrepreneurship.
Both reasons come down to people starting a business based on something they are technically good at. The problem with this is that although the person is technically good at what he/she does, they don’t necessarily know how to build a business.
In this session on the 25th of August 2021, we will focus on transforming the process within your business into an organised system where people are employed to run your system-dependant business and we will specifically look at;
- lead generation
- lead conversion and
- client fulfilment
21 July 2021
14:00 – 15:00
2021 ICBA Members: R189 (includes all 3 sessions. Please book via the memberzone)
Non ICBA Members: R405 (includes all 3 sessions)